Social Media

At ASK Digital Media, we understand and harness the increasing influence and power of blogs and other social media platforms.  We encourage our PR and marketing clients to take social media very seriously. After all, social media sites make visible what customers, analysts, media professionals, and the general public think of your organisation.

Conversations that previously only took place in private are now played out in public forums.  This means that every throwaway comment made is highly findable by search engines. To ignore these comments is to ignore public opinion and the impact that it can have on your organisation. Failing to utilise the marketing tools that social media offers can be detrimental to your success.  You will be throwing away a fantastic opportunity to monitor and respond to public opinion.

ASK Digital Media’s social media consultancy and social media monitoring services can help you track what is being said about your organization and brand online.  The effective use of social media tools and platforms will assist in promoting your organisation and products to a global audience.

Social media consultancy

Blogs are just a small part of a vibrant and emerging social media landscape that also includes social networking sites, ‘citizen media' and online video and photo sharing.
ASK’s consultants have years of personal, academic, and professional experience with a broad range of social media platforms. We will help you develop and execute a corporate social media strategy to use these platforms.  Expert use of social media platforms will enable your organisation to create a rich and profitable dialogue with customers, partners, the media, investors, and employees.
Our consultants will train your executives and employees in the use of social media platforms, techniques, and etiquette.  We also provide ongoing consultancy and technical assistance to ensure that your social media strategy delivers positive, demonstrable business value to your organisation.

Social media monitoring

The ASK Digital Media Social Media Monitor is a powerful and effective web-based tool for tracking your brand and what bloggers are saying about you online.  It is extremely useful when monitoring the issues that are currently driving your market.
In addition to providing you real-time snapshots of what is being said about your business and brand in the blogosphere, the Social Media Monitor also tracks your visibility and coverage on major social media platforms such as YouTube, Digg, and podcasts.
The Social Media Monitor also enables you to monitor the public opinion of your partners and competitors.
To keep you current on the latest coverage, the service includes daily email alerts. ASK Digital Media performs all the technical configuration and maintenance of the Social Media Monitor based on your specific requirements, allowing you to keep track of the results while concentrating on other areas of your business.

The service is offered through either a monthly or annual subscription, and is available at surprisingly affordable rates.

Our experienced team of social media consultants can also provide you with additional reporting and consultancy services and we offer both weekly and monthly reports that summarise all relevant activity related to your organisation - complete with analysis and expert recommendations.